Blu-ray technology and product awareness campaign in the center of New York's Times Square. Promotion featured an Interactive LED billboard, branded vehicles, Segways and street teams.

Blu-ray technology and product awareness campaign in the center of New York's Times Square. Promotion featured an Interactive LED billboard, branded vehicles, Segways and street teams.

Street teams handing out Go Cards on branded Segways.

Street teams handing out Go Cards on branded Segways.

Street teams handing out Go Cards on branded Segways.

Street teams handing out Go Cards on branded Segways.

Contest results displayed in real time.

Contest results displayed in real time.

1 2 3 4
Previous Next
Blu-ray technology and product awareness campaign in the center of New York's Times Square. Promotion featured an Interactive LED billboard, branded vehicles, Segways and street teams.
Street teams handing out Go Cards on branded Segways.
Street teams handing out Go Cards on branded Segways.
Contest results displayed in real time.